Brief:
Sara Cafe wanted to re-brand their organisation and create a new logo that incorporates both sides of the business, which are coffee and shisha.Sara Cafe wanted to re-brand their organisation and create a new logo that incorporates both sides of the business, which are coffee and shisha.
Solution:
Working with the guidelines of the organisation, I designed the logo from scratch providing a unique look, as well as incorporating the theory of semiotics to appoint the right colours to represent that particular industry and to communicate their new identity and brand structure to their target consumer.
